Arab News Japan
Japanese clothing company Uniqlo launched a custom T-shirt program called ‘UTme!’ which allows customers to design their own shirts representing three dozen Pokémon characters.
With the Pokémon/UTme!, customers can choose to design their T-shirts this month by choosing from a roster made up of Pikachu, Slowpoke, Zigzagoon, Linoone and many other characters.
The collaboration came up right before the launch of the Pokémon Sword and Shield’s Island of Armor expansion, with many of the species represented by their Galar region variants.
According to SoraNews24, there are seven special branches where customers can design and receive their custom shirts in the same day, including Shinjuku Higashiguchi and Kichijoji Uniqlos, and also the chain’s Sapporo Esta, Park Yokohama Bayside, Kyoto Kawaramachi, and Yume City Shimonoseki locations.
The process involves using an iPad or a smartphone to drop, drag, resize and rotate design stamps on the T-shirt depending on the desired outcome. Once the design is finished and submitted, the staff will produce the shirt within five minutes and hand it over to the customer.
The shirts are available in both adult and children’s sizes, with prices retailing at 1,500 yen (US$14) for little Pokémon Trainers and 1,990 yen ($18 USD) for big ones.