RIYADH: Saudi markets are currently brimming with 11 varieties of fresh, locally grown fruits, thanks to the government’s enhanced campaign to make the Kingdom self-sufficient in food production.
The fruits abounding in the markets are figs, dates, grapes, pomegranates, bananas, cantaloupes, watermelons, papayas, guavas, citrus fruits, and apples, said a report of the Ministry of Environment, Water, and Agriculture (MEWA) carried by the Saudi Press Agency.
“This abundance is the result of ongoing efforts to bolster food security and provide fresh agricultural produce to people, in line with the goals of Saudi Vision 2030,” said the statement released during MEWA’s recent “Harvest Season” campaign.
The ministry reaffirmed its commitment to implementing strategic plans to increase local production of fruits and vegetables, achieve high self-sufficiency rates, and foster a sustainable agricultural environment that contributes to meeting the objectives of Saudi Vision 2030.
“Through farmer support programs and the growing use of modern agricultural technologies, the ministry aims to provide citizens and residents with high-quality fruits, promote public health and offer healthier dietary options,” the statement said.
MEWA’s “Harvest Season” campaign included showcasing local agricultural produce in the public benefit markets of Riyadh “to promote awareness about the health benefits of consuming organic produce and local fruits in their season, and make these items more marketable.”
Assistant Undersecretary Muhammad Al-Abdullatif, in charge of MEWA’s agricultural supporting services, recently toured the renowned North Market Fruits & Vegetables in Riyadh to inspect the presentation and sale of local farmers’ produce.