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Japanese brands AAPE, ASICS to participate in Dubai’s SOLE next month

The event will take place from Dec. 8 to 10. (soledxb on Instagram)
The event will take place from Dec. 8 to 10. (soledxb on Instagram)
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28 Nov 2023 06:11:43 GMT9
28 Nov 2023 06:11:43 GMT9

Arab News Japan

DUBAI: Japanese clothing brands AAPE and ASICS will take part in Dubai’s SOLE music and lifestyle festival, taking place from Dec. 8 to 10.

SOLE DXB is an annual event that takes place in Design District and celebrates music, art, and lifestyle. This year’s edition will celebrate hip-hop with a lineup filled with popular rappers, such as American rapper Busta Rhymes. Tickets start at ¥7,082.  

AAPE is the sister brand of the street-wear brand A Bathing Ape (BAPE). (soledxb on Instagram)

AAPE is the sister brand of the streetwear brand A Bathing Ape (BAPE), founded by Japanese designer Nigo. Established in 2012, the brand has its own distinctive logo and its own themes while still under the BAPE brand. The Tokyo-based brand has branches in Dubai Mall and Mall of the Emirates.

ASICS is a Japanese sports brand founded by Kihachiro Onitsuka in 1949. The brand will be hosting a unique stand at SOLE, inspired by Japanese heritage.

ASICS will host a talk and a chess tournament by American rapper Lupe Fiasco. (soledxb on Instagram)

The Japanese brand will also be hosting a variety of events to celebrate hip-hop, such as a talk and a chess tournament by American rapper Lupe Fiasco.

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