• Event welcomes 8,500 visitors in Osaka

Arab News Japan

OSAKA: The Saudi Arabia Pavilion at Expo 2025 Osaka hosted the “Esports: Game On” event in July, highlighting the Kingdom’s growing influence in digital entertainment and esports. 

Taking place at the Festival Station, the two-day event welcomed 8,500 visitors and various organizations such as the Saudi Esports Federation, Qiddiya, Savvy Games Group, the Esports World Cup Foundation, and The Royal Institute of Traditional Arts to showcase Saudi Arabia’s growth in the industry.

The event featured panel discussions related to esports, gaming, and anime, as well as Saudi heritage. Visitors also had the chance to experience an interactive gaming arena and a photo wall.

Ghazi Faisal Binzagr, the ambassador of the Kingdom of Saudi Arabia to Japan and commissioner general of the Saudi Arabia Pavilion, said: “By bringing together industry leaders and visionaries from both Saudi Arabia and Japan, this event highlighted the Kingdom’s growing role in shaping the global gaming and esports landscape.

“It was inspiring to witness so many visitors engaging with the future of digital entertainment. Through this platform Saudi Arabia reaffirmed its steadfast commitment to driving innovation, attracting investment, and nurturing talent in the gaming and esports sectors.”

The event was one of 700 taking place at the Saudi Arabia Pavilion, which is second only to the host country’s in size at Osaka. The pavilion offers a wide variety of experiences related to culture, heritage, and art.