Chantal Fouad

DUBAI: An engage to earn revolutionary network that uses the power and value of a De-Fi solution, Fando, established in 2020, empowers content creators to showcase their talents, build communities, and connect with a worldwide audience in the realms of sports and esports.

“Fando represents a compelling fusion of technology and creativity, driven by the desire to revolutionize content creation and distribution, empower creators, and foster a more engaged and decentralized digital entertainment ecosystem,” said the CEO of Fando, Manit Parikh, exclusively to Arab News Japan.

Fando is a digital platform that gives content creators the space to showcase their talents and turn their passions into profits while thriving within their niches and the chance for users to engage on the platform monetizing their time.

“Firstly, it provides a reliable space for hosting and distributing content. Secondly, it offers various avenues for monetization, allowing creators to turn their passion into profit. Thirdly, it fosters audience engagement, encouraging creators to connect with their fans,” Parikh adds.

Parikh speaks about his inspiration behind the launch of Fando, he mentions that the concept of tokenization of assets generates new revenue streams to both ends (creators and users) as well as reducing the dependency of third-party intermediaries using the power of De-Fi technology.

Fan engagement is a priority for Parikh, as it not only allows supporters to engage in content they love, but also to invest in this content and become stakeholders in the creative process, formalizing a sense of exclusivity and ownership.

In this rapidly evolving world of technology, ensuring fair compensation for creators is a hard challenge faced by Fando; however, Parikh has come up with a combination of effective strategies to help ensure accurate compensation in a landscape of digital content sharing and piracy, he said “Fando employs a range of strategies and mechanisms, including Digital Rights Management (DRM), content licensing, watermarking and tracking and blockchain and NFTs. It’s crucial to understand that there is no singular panacea for eradicating piracy entirely. Instead, a combination of these strategies can help alleviate its impact and guarantee fair remuneration for content creators. As the digital content sharing and piracy landscape continually transforms, staying abreast of new developments and adapting strategies accordingly becomes imperative.”

Fando has also put in place a plan to protect creators’ and users’ data; the framework encompasses multiple key components, robust data encryption to ensure safety of sensitive data, access logging and monitoring to track and detect any unauthorized activities, as well as Fando prioritizing data minimization to collect only the necessary information, adhering to privacy policies and obtaining user consent.

Parikh claimed that Fando would have a great potential to succeed in markets such as Japan and Saudi Arabia saying,” For the Saudi audience, factors like compatibility, localized content, token rewards, privacy and security, localized language support, and fan engagement can be pivotal in winning their favor. In the case of the Japanese audience, we would focus on localized language support, complying with crypto-friendly regulations, emphasizing esports, offering crypto prizes and exclusive collectibles, diving into blockchain gaming, and tapping into localized esports traditions.”

In order for Fando to succeed in both markets, it will have to adapt to local cultures, regulations, and user preferences, all while harnessing the benefits of blockchain and cryptocurrencies.

“As a CEO, my dedication to empowering content creators stems from a firm belief in the impact of creativity and a genuine aspiration to construct platforms that empower individuals to flourish, forge connections, and achieve success in today’s digital era,” said Parikh, with a crystal-clear mission of empowering the digital economy of the future.