Chantal Fouad

DUBAI: An AI powered plug-and-play protocol that connects communities and projects together, allowing users to engage, collaborate, and earn rewards, Chappyz is carving the way for real community growth.

“Chappyz is a groundbreaking Web3 platform that unites communities and projects, while also combating bot activity and rewarding genuine participation. By leveraging cutting-edge AI technology, Chappyz ensures that users connect with real individuals who share their passions, eliminating fake accounts and promoting meaningful interactions,” said John Sears co-founder of Chappyz exclusively to Arab News Japan.

The “Engage2Earn” concept is at the heart of the Chappyz essence. It prioritizes quality interactions through users completing tasks and engaging in discussions to earn rewards.

The platform’s adaptability allows community owners to set their own tasks and rewards across various social media platforms; “Chappyz is not just reshaping community engagement; it’s revolutionizing the online landscape by fostering authenticity and inclusivity,” added Sears.

The platform is open for all members and does not have any criteria upon entry. Chappyz welcomes all individuals to contribute to the platform.

Sears talked about his inspiration behind such a unique platform, he said that with the growing scale of the digital world there is more room now for superficial interactions and fake accounts that undermine the true essence of online communities, “Chappyz is our response to the evolving needs of the online community landscape. It’s a call to action to prioritize genuine engagement, inclusivity, and the meaningful use of technology to enhance collaboration. By harnessing AI and Web3, we’re revolutionizing how communities and projects come together. It’s all about creating a dynamic, rewarding, and more connected online experience that truly resonates with people.”

Chappyz has a distinct approach; the existing industry and tools are more focused on numbers of likes and followers, Chappyz on the other hand puts core engagement and quality of growth at the fore front of their priorities.

Sears talked about the main challenges he faced saying “I guess that would be API access – although it remains of benefit for social media & messenger platforms to provide this as we are driving traffic. The regulatory environment in general is obviously a key area and something we have focused heavily on to ensure Chappyz conforms even in the most stringent of territories.”

Earning rewards is a significant incentive for users, Sears explained how the platform’s reward system works, and the cryptocurrencies and tokens are integrated in the reward system saying, “Our AI system monitors community conversations and issues a percentage score based on the quality and value of each interaction. Points / tokens are then correlated and awarded almost in real time to community members – they simply have to check in to Chappyz occasionally to collect their rewards! Chappyz has always been built to be as simple and easy to use as possible. When we release the full launch spec platform, brands will be able to set campaigns up using parameters they set & templated tasks. This means they can reward their community members with tokens or nft’s of their choice and even set eligibility criteria to ensure that only ecosystem participants can join the campaign.”

When asked about the potential expansion into new markets such as the Japanese and Saudi Arabian markets, Sear said “The Saudi Arabian and Japanese markets hold significant potential for Chappyz due to several key factors.In the Saudi Arabian market, there is a growing interest in Web3 and blockchain technology, with initiatives to embrace digital innovation. This aligns perfectly with Chappyz’s Web3-based-approach, making it well-suited to cater to the tech-savvy Saudi audience. Furthermore, the importance of community and collaboration in the region makes Chappyz a relevant platform for fostering meaningful connections and partnerships. In the Japanese market, a strong emphasis is placed on technology, innovation, and community building. Japanese users are known for valuing genuine engagement, making Chappyz’s commitment to rewarding authentic interactions a great fit. Additionally, the Japanese markets readiness for crypto and token-based rewards aligns with Chappyz’s use of blockchain technology to incentivize participation.Both markets, in their unique ways, are receptive to the principles and technologies that underpin Chappyz, making them promising environments for our services to thrive.”