‘Pokémon GO’ will be using Cross Shinjuku Vision’s outdoor technology board for an advertisement, in line with International Cat Day.
The company, being the latest one to utilize the technology, will display felines, much like its previous realistic giant 3D cat advertisement.
While these “cats” take a different shape in contrast with last year’s billboard, this advertisement utilizes the familiar technology of a real 3D effect that makes each Pokémon pop out and interact with the building itself.
A portion of the billboard advertisement includes Poké Balls that appear to be tumbling over the side of the building.
Onlookers can witness this Pokémon GO 3D billboard up until September 5, at the Shinjuku East Exit.